How often do you look at online reviews before deciding to make a purchase or use a service? According to Inc., 91% of people will reference an online review before making a final decision. This fact probably isn’t surprising to most businesses, especially those in competitive markets. Read more »
When building a buzz, the more people you can involve, the more successful your campaign will be. In that kind of push, your employees make perfect partners. Their familiarity with the company gives them the background necessary to become ideal brand ambassadors. You just need to unlock their… Read more »
Company culture is one of those corporate buzzwords that has been thrown around for years, but what does it really mean and is it really that important? When we use the word “culture,” what we’re really talking about is the personality of a company. It’s the mission, values, ethics, language,… Read more »
A strong corporate culture sets the tone for business success. By providing a positive work environment, you make it easier to retain employees and create an atmosphere conducive to high productivity and accelerated innovation. Read more »
Finding the best talent is a challenging endeavor. You face a lot of competition, meaning that every small advantage matters. As the first thing an applicant sees during the recruiting process, your job description can make a big difference. It not only entices candidates to apply, but it also sets… Read more »
It may seem like showing your employees a YouTube video might be a strange way to motivate them (other than the ones where cats get absurdly scared of cucumbers). But you can find a lot of clips in the TED Talk series that could encourage improved performance or lead to a more concrete discussion… Read more »
